HARLEY-DAVIDSON INC
HOGNYSE🏆 #1517 by market capEarnings Nov 3US Equity
$26.72▲ $0.64 (+2.41%)
Market closed · at close1h—
24h▲ 2.4%
7d▲ 2.1%
14d▲ 7.7%
30d▲ 5.2%
1y▲ 4.4%
🏦Market Cap
$2.81B
Small Cap
📈Revenue Growth (YoY)
-5.3%
Declining
📊Gross Margin
27.1%
Moderate
💵FCF Margin
12.8%
Healthy
⚖️P/S Ratio
0.6x
Cheap
Otter Score
42
Weak
📊
Analyst Ratings
Price
$26.72
Total
36
Raised
10
Lowered
5
Avg PT
$26.67
H / L
$32 / $17
| Institution | Action | Rating | Date |
|---|---|---|---|
Morgan Stanley | Reiterated | Underweight | 2026-07-28 |
Baird | Reiterated | Neutral | 2026-07-24 |
Loop Capital | Upgraded | Hold → Buy | 2026-07-20 |
Citigroup | Reiterated | Neutral | 2026-07-13 |
DA Davidson | Reiterated | Buy | 2026-07-06 |
UBS | Reiterated | Neutral | 2026-05-11 |
Wells Fargo | Reiterated | Underweight | 2026-05-06 |
B of A Securities | Reiterated | Buy | 2025-05-02 |
BMO Capital | Reiterated | Outperform | 2024-04-26 |
Jefferies | Upgraded | Underperform → Hold | 2023-03-15 |
RBC Capital | Reiterated | Sector Perform | 2022-04-28 |
Northcoast Research | Upgraded | Neutral → Buy | 2021-04-09 |
Stifel | Reiterated | Hold | 2020-11-25 |
Wedbush | Upgraded | Neutral → Outperform | 2020-07-16 |
Argus Research | Upgraded | Hold → Buy | 2020-05-05 |
CFRA | Reiterated | Hold | 2020-04-28 |
Keybanc | Upgraded | Underweight → Sector Weight | 2020-01-29 |
KeyBanc | Upgraded | Underweight → Sector Weight | 2020-01-29 |
Goldman Sachs | Downgraded | Neutral → Sell | 2019-04-24 |
Argus | Reiterated | Buy | 2018-10-24 |
Barclays | Reiterated | Underperform | 2018-10-24 |
Stifel Nicolaus | Reiterated | Hold | 2018-07-25 |
Longbow Research | Upgraded | Underperform → Neutral | 2018-03-29 |
Aegis Capital | Reiterated | Hold | 2017-08-28 |
Bernstein | Downgraded | Outperform → Market Perform | 2017-07-12 |
Raymond James | Upgraded | Underperform → Market Perform | 2017-04-12 |
Deutsche Bank | Reiterated | Hold | 2016-04-20 |
William Blair | Downgraded | Outperform → Market Perform | 2016-04-06 |
Sterne Agee CRT | Reiterated | Neutral | 2016-03-11 |
Wunderlich | Reiterated | Hold | 2016-01-28 |
Wunderlich Securities | Reiterated | Hold | 2016-01-28 |
JP Morgan | Downgraded | Overweight → Neutral | 2015-10-21 |
Tigress Financial | Reiterated | Buy | 2013-03-08 |
Millman Research | Downgraded | Buy → Hold | 2012-08-06 |
S&P Capital IQ | Upgraded | Sell → Hold | 2012-05-22 |
Oxen Group | Reiterated | Hold | 2012-02-17 |
One row per institution, most recent rating